Visual Quiz Builder (”VQB”) is an app used by thousands of leading Shopify merchants to create customized product quiz funnels. Shopify merchants use VQB quizzes to help customers find the right product or regimen or solution while collecting granular customer data that is both intentionally and actively provided by customers (”zero party data”). VQB’s AI Shopping agent works alongside quizzes providing a dynamic chat based interface to recommend products and collect zero party data.
With VQB, you get a comprehensive library of question types, option types and result pages that can be customized to make the quizzes look and feel like a native experience on your Shopify store. You can create a quiz that recommends products, regimens, collections, variants and pages, or provide scores and personality outcomes to quiz takers, giving the merchant ultimate control over the recommendation. You can publish the quiz in many different formats - fullscreen, embedded, partial screen pop-up and more. Moreover, you can leverage the rich zero-party data you collect on your customers to segment them and retarget them through personalized email / SMS flows and creating look alike audiences in social media platforms like Meta.